Furthermore, you can download this data and further analyze it on other programs or run it with other data. You can add various filters, such as showing results for a specific location or website traffic only. Similarly, you can find suggestions for different related keywords that users may be searching online. You can search up to five keywords simultaneously to see how their trends compare with each other. For example, it compares the search volume of a designated keyword in a specific period with the total search volume in that area in the same period. The tool has tons of features that make it quite handy for digital marketing experts, SEO specialists, and even plain, old bloggers. Launched in 2006, the online search tool, much like its name, analyzes trends and popularity of certain keywords and phrases over a specific period and within a particular location as well. Google Trends is a free search tool offered by Google for various purposes. However, there is another tool that many marketers overlook that provides valuable information for marketing, business, and content ideas. The platform offers tools, such as Google AdWords and Google Analytics, to help businesses carry out vital research into the target market, draw meaningful insights, and then use those to develop better strategies to achieve their marketing and, ultimately, their business objectives. Google is a significant weapon in most marketers’ arsenal today. My clients have reported increased success once connected to Google Trends. I recommend you read on to learn how Google Trends can help. If you struggle to come up with fresh content ideas and can’t reach your target audience. “Always do the right thing, always be exciting, always be encouraging, and always be learning something new.” -Zig Ziglar
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